Influencers and brand. Who manages my brand?
The new brand managers, the influencers. Relevant brands seek the new professional profile to generate notoriety, relevance and to connect their brand with the target audiences. […]
Business Communication in a Changing Environment
New trends in business communication 2017
In today’s environment and more in the field of communication, the phrase of the Nobel of Economy, Daniel Kahneman, makes sense: Prediction errors are inevitable because the world is unpredictable. […]
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